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    BBA Course Syllabus

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    Program Outcomes

    1. Draw on a sound understanding of concepts, principles, and theories of the core areas like Marketing,
    Finance, Human Resources, Operations, Business Analytics and Strategy in a global context.
    2. Exhibit knowledge and awareness of general issues related to society, politics, legal and business
    environment, and have a wider perspective of the world.
    3. Ability to formulate a problem, synthesize information, analyze, and interpret data to solve business
    problems.
    4. Demonstrate inquisitiveness and critical thinking ability to solve business problems.
    5. Integrate socio-ethical responsibility, life, and professional skills in organizations.
    6. Employ creativity for the benefit of organization and society at large.
    7. Develop effective verbal and/or written communication skills.

    BBA Course Syllabus

    The BBA course syllabus at BMU entails an immersive approach towards subjects like accounts, economics, management, behaviour, business laws. Here, we aim to teach them nuances of the interplay between various factors in the business sphere. The students are taught to analyse the impact of the economy, laws and technology on business.
    In the latter half of the programme, BBA subjects are extremely varied in nature. From writing skills, negotiation and dispute resolution, human resource management, business laws, marketing management, social media and digital marketing – all are imbibed in the students with theoretical study and practical application.

    Semester 1 Courses Credits L T P hrs/week
    AECC Business Communication 3 2 0 2 4
    Core Financial Accounting 3 2 0 2 4
    Core Economics for Managers 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Perspective To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22

    Semester 2 Courses Credits L T P hrs/week
    AECC Environmental Studies and Disaster Management 3 2 0 2 4
    Core Cost and Management Accounting 3 2 0 2 4
    Core Marketing Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Perspective To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    Project Summer Internship (Social Project) 6 6
    16 10 0 12 22

    Semester 3 Courses Credits L T P hrs/week
    Core Organizational Behaviour 3 2 0 2 4
    Core Operations Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Skills To be Chosen 2 1 0 2 3
    Perspective To be Chosen 2 2 0 1 3
    16 11 0 11 22

    Semester 4 Courses Credits L T P hrs/week
    Core Human Resource Management 3 2 0 2 4
    Core Financial Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Skills To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22
    Project Summer Internship 8 8

    Semester 5 Courses Credits L T P hrs/week
    Core Strategy 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    Skills To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    Project Capstone Simulation 6
    23 12 0 10 22

    Semester 6 Courses Credits L T P hrs/week
    Semester 6
    Core International Business Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    Skills To be Chosen 2 1 0 2 3
    Project Integrated Project 8
    24 13 0 6 19
    Total Academic Program Credits 125 137
    Co-curricular Credits for Co-curricular Activities 1 in each semester 5
    TOTAL PROGRAM CREDITS 130

    Generic Elective (GE) Course (Unrelated discipline) – Perspectives – 3 Credits
    Introduction to Psychology
    Introduction to Sociology
    Living Literature and Arts
    Philosophy and Logic
    World Civilizations
    Indian Economy
    Political Science
    Social Communication
    Photograpgy and Video Editing
    Indian Culture & Ethos
    Foreign Language
    Contemporary Societal Issues
    Indian Constitution
    Ability Enhancement Compulsory Courses (AECC) – 3 Credits
    Business Communication
    Environmental Studies and Disaster Management
    Skill Enhancement Courses (SEC) – Skills – 2 Credits
    Critical Reasoning and Systems Thinking
    Data Visualization
    Effective Presentation skills
    Etiquette and Conversational Skills
    Excel Spreadsheet Modelling
    Joy Of Innovation
    Negotiation and Dispute Resolution
    Problem Solving and Consulting Skills
    Quantitative Techniques
    R for Data Engineering
    Resume Writing and Career Skills
    Selling, Negotiating and Persuading Skills
    Strategic Risk Taking Skills
    Teamwork and Leadership

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