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BBA Business Analytics Curriculum


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    ADMISSIONS OPEN 2025







    BBA with specialization in Business Analytics 2025-2028

    The BBA General course syllabus at BMU aims to develop a sound understanding of business and economic practices of both domestic as well as international industries and markets in the students.

    The students are equipped with the knowledge of business structures and functions through the study of subjects such as organizational behaviour, business operations, business management, financial management, accounting fundamentals, and the essentials of marketing.

    The BBA General course subjects are carefully designed to develop entrepreneurship and leadership skills in the students by teaching them about fundamentals of entrepreneurship, innovation business ethics, business strategy, and complex problem-solving abilities.

    The course also focuses on the writing, presentation, communication, and critical reasoning skills of the students and provides them with the opportunity to expand their mental horizons through the study of philosophy, logic, liberal arts, environment and society.

    Additionally, through the medium of the Practice School sessions, the course helps the students to apply their training in real-life management projects and work under the supervision of business leaders. This ensures that by the end of the course the students have not only gained a sound understanding of business and trade practices, but they are also smart, industry-ready individuals who can take on the business world with confidence.

    BBA Business Analytics Syllabus

    Semester 1 Courses Credits L T P hrs/week
    AECC Business Communication 3 2 0 2 4
    Core Financial Accounting 3 2 0 2 4
    Core Economics for Managers 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Perspective To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22

    Semester 2 Courses Credits L T P hrs/week
    AECC Environmental Studies and Disaster Management 3 2 0 2 4
    Core Cost and Management Accounting 3 2 0 2 4
    Core Marketing Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Perspective To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    Project Summer Internship (Social Project) 6 6
    16 10 0 12 22

    Semester 3 Courses Credits L T P hrs/week
    Core Organizational Behaviour 3 2 0 2 4
    Core Operations Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Skills To be Chosen 2 1 0 2 3
    Perspective To be Chosen 2 2 0 1 3
    16 11 0 11 22

    Semester 4 Courses Credits L T P hrs/week
    Core Human Resource Management 3 2 0 2 4
    Core Financial Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    Skills To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    16 10 0 12 22
    Project Summer Internship 8 8

     

    Semester 5 Courses Credits L T P hrs/week
    Core Strategy 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    Skills To be Chosen 2 1 0 2 3
    Skills To be Chosen 2 1 0 2 3
    Project Capstone Simulation 6
    23 12 0 10 22

    Semester 6 Courses Credits L T P hrs/week
    Semester 6
    Core International Business Management 3 2 0 2 4
    DSCC Electives to be chosen 3 2 0 2 4
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (Before Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    DSE Electives to be chosen (After Mid-term) 2 2 0 0 2
    Skills To be Chosen 2 1 0 2 3
    Project Integrated Project 8
    24 13 0 6 19
    Total Academic Program Credits 125 137
    Co-curricular Credits for Co-curricular Activities 1 in each semester 5
    TOTAL PROGRAM CREDITS 130

    Introduction to Psychology
    Introduction to Sociology
    Living Literature and Arts
    Philosophy and Logic
    World Civilizations
    Indian Economy
    Political Science
    Social Communication
    Photograpgy and Video Editing
    Indian Culture & Ethos
    Foreign Language
    Contemporary Societal Issues
    Indian Constitution

     

    Business Communication
    Environmental Studies and Disaster Management

    Critical Reasoning and Systems Thinking
    Data Visualization
    Effective Presentation skills
    Etiquette and Conversational Skills
    Excel Spreadsheet Modelling
    Joy Of Innovation
    Negotiation and Dispute Resolution
    Problem Solving and Consulting Skills
    Quantitative Techniques
    R for Data Engineering
    Resume Writing and Career Skills
    Selling, Negotiating, and Persuading Skills
    Strategic Risk Taking Skills
    Teamwork and Leadership

     

    BA Sem 1 Business Organization and Principles of Management
    BA Sem 2 Descriptive Business Analytics
    BA Sem 3 DataBase Management System and Data Warehousing
    BA Sem 3 Business Research Methodology
    BA Sem 4 Fundamentals of Artifical Intelligence and Machine Learning
    BA Sem 4 Predictive Business Analytics using R
    BA Sem 5 Design Thinking
    BA Sem 5 Digital and Social Media Marketing
    BA Sem 6 Privacy, Ethics and Regulations in Artificial Intelligence