MBA in
Business Analytics

Business Analytics refers to the discipline of analysing data using explanatory and predictive modelling to derive insights from a large amount of available data. Unlike a conventional MBA in Business Management, the MBA in Business Analytics from BML Munjal University (BMU) has been conceived in association with industry experts to impart specialised skill sets and knowledge to students in several fields, including:

• Marketing
• Operations Research
• Machine Learning
• Statistics
• Computer Science
• Data Mining

Participants in the course will receive intensive and focused training that will prepare them for a career in areas such as:

• Big Data Analytics
• Social Media Analytics
• Supply Chain and Operations Analytics
• Sales and Retail Analytics
• Econometrics

Career Prospect

TThe role of analytics in businesses across industries has never been more important. Every organisation needs experts who can analyse past performances and industry trends and apply the findings to make better business decisions and improve operational efficiencies. Analysis of data can provide real-time solutions to various problems faced in marketing, finance, supply chain, operations, human resources, web, etc.
After completing the course, students can work in various fields, such as retail, healthcare, telecom, e-commerce, gaming, sports, energy, oil and gas, e-governance, manufacturing, financial services, and more.

Consequently, a well-trained management student can find employment as any of the following:

• Business Analyst
• Big Data Analyst
• Business Intelligence Expert
• Business Analyst Industry Expert
• Business Analyst Project Manager
• Data Scientist
• Data Analyst
• Data Warehousing Expert
• Data Mining Expert
• Data Analyst SAS Programmer
• Market Research Analyst
• Predictive Modeller
• Qualitative Analyst
• Social Media Analyst

BMU’s unique MBA programme in Business Analytics provides the best tools and training for a rewarding career in any of these fields and the all-round development of various skills to make a difference.

Duration : 2 years

Eligibility: Bachelor’s degree and standardised test scores

Admission Process

Applicants will have to go through the following process:

• Submission of completed application form with all relevant enclosures and application fee
• Review of applications and short-listing of candidates
• Personal interview
• Admission decision taken by the selection committee

The decision to short-list applicants for a personal interview and group discussion and make a formal offer of admission thereafter will be taken by the selection committee. The committee’s decision in this regard is final and binding.